OK so the other day I was reading the Wall Street Journal and I read that in California, Florida, Arizona and other retirement communities they are building a new activity for the elderly and the retirees called brain gym’s.
Yep you heard me right. These gyms are supposed to help senior citizens cope with mental degeneration.
Companies are setting up shop offering monthly memberships to anyone that wants to join. The cost for these brain gyms range anywhere between $30-$60 a month. Retirees are loving it and more and more are joining. Since December 2007 a company located in Florida has seen a 50% boost in monthly memberships.
I think this is awesome and also an awesome business idea. The best part of this whole idea is that not only are retirees joining but middle aged and young people too.
My question to you is whether or not you thing this is a good idea or not. And if so, do you think it would be a good idea in your area? Please leave your comment below! Go Brain Gym!
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